(re)Invention

Never be afraid to reinvent your business

Markets shift, owners change, leaders develop, teams evolve, products and services are born, mature and die.

There’s probably some good business school research somewhere that shows just how important it is to continually reinvent whilst staying true to your core. But you know in your heart this is true anyway.

Don’t let the thought of your “sunk costs” (the money and effort that you’ve spent but won’t recover) get in the way either. They are gone anyway. Learn and move on.

If you don’t reinvent your business somebody else will change theirs first, simply because they need to more than you do. Necessity is always the mother of (re)invention.


As usual, please leave me a comment if they’re still open below, or tweet me @NickRobCoach. What might get in the way of the reinvention your business needs?